LUMOSTake your pulse
AICD

Business Value Acceleration

A cross-functional AICD team reviewing priorities together around a laptop
01/The Challenge

Despite significant investment, AICD's website couldn't surface its highest-value member services, and years of tech-driven, siloed change had left it without the clarity to know where to invest next.

AICD faced challenges with navigation, content discoverability and member engagement. The site had grown through successive technology cycles and disconnected teams, which limited business agility and made the path to future investment unclear.

We led a rapid scoping effort to surface and align business priorities against technical and design debt, turning a tangle of competing needs into a clear, costed and sequenced roadmap leadership could act on with confidence.

Strategic Planning
Rapid Scoping
Prioritisation
Investment Planning
02/Our Approach

From priorities to a planned path forward

We ran a focused rapid scoping engagement to close the gap between strategic vision and delivery readiness. Working across business, marketing and IT, we aligned everyone around shared goals and shaped a phased, prioritised roadmap, combining structured discovery, stakeholder workshops and analysis to define four integrated workstreams, each scoped, costed and sequenced.

Approach diagram mapping priorities into sequenced workstreams

Turning competing priorities into a fundable plan

  • Aligned business, marketing and IT around a single set of prioritised goals
  • Identified four integrated workstreams, each scoped, costed and sequenced for delivery
  • Prioritised requirements by business value and impact, addressing design and technical debt
  • Produced work breakdowns and planning artefacts to support budgeting and decision-making
  • Defined a scalable approach for initiating a unified design system
A working session where priorities were aligned and sequenced into a roadmap
03/Outcomes

A clear, costed roadmap for confident investment

The rapid scoping output shown on a tablet

A rapid scoping report with prioritised opportunities and actionable next steps

Four integrated workstreams mapped with costed breakdowns and aligned timelines

CX, content and governance challenges surfaced through cross-functional discovery

A scalable approach defined for initiating a unified design system

Budgeting and funding approvals enabled, aligned to business and IT governance

Guidance to improve agility and responsiveness to evolving business priorities

04/Results
Investment Clarity
Strategic Visibility
Procurement Readiness
Delivery Momentum
Lumos brought clarity, momentum and strategic focus to a high-priority initiative. Their rapid scoping process gave us a clear, actionable roadmap to enhance our public website, improving engagement, usability and long-term sustainability.
Charlotte ValenteHead of Marketing, AICD
Enabling leaders to build momentum with strategic clarity, and the confidence to prioritise and plan investment.
05/Related Work
AICD member experience shown on a laptop
AICD

Transforming the Member Experience

Align · Shape
UNSW student experience shown on a laptop
UNSW

Transforming Student Engagement

Align · Shape · Activate